March 19, 2013
Do you still sign your emails? Or do you think closing lines are superfluous in this day and age? An analysis of Liz Danzico’s inbox highlights the meanings behind our seemingly insignificant email signatures.
The chart reveals a few interesting insights: "thanks" is the perfect medium between natural and self-conscious, familiar and unfamiliar. There is also a correlation between length and familiarity - the better you know someone, the shorter your salutation.
According to Danzico,
If a closing line can be so meaningful, so important, why are emailers squandering the opportunity, putting no thought in the closing? Time, perhaps, iPhone-finger exhaustion, multi-tasking—they’re all possible excuses. And many times, acceptable ones. We can’t be expected to neatly tie up every email every time. But once in a while, it would be delightful if people applied the same sincerity to the last impressions that we do to first ones.
(via Swiss Miss)